BloomReach enters Leaders quadrant of Gartner Magic Quadrant for WCM for Its Digital Experience PlatformBloomReach, Inc., the leader in personalized digital experiences, just made its entrance into the Leaders quadrant of the 2017 Gartner Magic Quadrant for Web Content Management. For BloomReach it is the first time being named in the highly respected annual industry report after their acquisition of the WCM vendor Hippo late 2016, which had been recognized by Gartner in the report for 2 years in a row.
Bloomreach software enables highly personalized digital experiences across a wide range of industries, including retail, consumer packaged goods, branded manufacturing, wholesale distribution, B2B manufacturing, travel, financial services, public sector, energy, among others. Its flagship product, Bloomreach Experience (brX), combines AI-driven search, merchandising, and product and content relevance tools with a next-gen API-first ‘headless’ content management capability. BRX accelerates clients’ digital revenue through conversion, relevance and optimization solutions, and provides real time insights to support client’s business objectives. With a global network of certified partners, Bloomreach serves hundreds of large and medium enterprise customers such as Neiman Marcus, Staples, Guess, Marks & Spencer, HD Supply, and FC Bayern München.